Joey Timbers

Joey has spent his career helping radiology technology companies scale and advance the specialty. He started at QGenda in 2013 as a founding sales team member, cold-calling radiology practices and seeing firsthand the operational challenges facing clinicians. Joey grew from sales representative to sales leader, managing large teams as QGenda expanded its physician scheduling business ahead of its multibillion-dollar acquisition.

That experience helped shape his next chapter at Medality, a radiology education platform, where he joined as its first sales executive. Over four years, Joey helped build its go-to-market organization and grow its enterprise customer base to more than 250 organizations. TrueLearn acquired Medality in 2025.

Today Joey leads growth and strategy at NordInsight, a Danish healthcare technology company helping MRI teams access trusted implant information, standardize MRI safety workflows, and improve documentation and reporting. Beyond his executive role, he invests personal capital, time and strategic expertise in emerging healthcare companies advancing medical imaging. His work spans AI-driven clinical innovation, MRI safety, radiology education, workflow automation, regulatory compliance and data analytics, helping founders bring practical solutions to market that improve clinical workflows and strengthen practice operations.

Colleagues describe Joey as a culture setter whose teams and industry relationships follow him from company to company. He also mentors emerging leaders, supports founders, and connects innovators with healthcare organizations.