In this new age of social media and physician scrutiny, the message is coming through loud and cloud to a growing number of radiologists: define your brand before it defines you.

Richard Duszak, Jr., MD, and Geraldine McGinty, MD, MBA, reflect on the biggest trends and topics in radiology in 2017.

University of California San Francisco Medical Center has a long history of setting the standards in breast imaging and breast cancer care. Now it’s also setting the standard when it comes to reading and managing digital breast images and facilitating workflow efficiency.

Radiology Business caught up with RADxx cofounders Geraldine McGinty, MD, MBA, and Mini Peiris, CMO of Ambra Health, on representation, opportunity, inclusivity and empowerment of women in radiology.   

Those involved in radiology know the risks associated with medical imaging—but other physicians may not be so tuned in. A recent study published in JACR shows that physicians across multiple disciplines and levels of training know far less about the exposure and risk of radiation than patients deserve.  

Facebook launched its Facebook Live feature in 2016, allowing users of the social media application to click a “go live” button and instantly stream live video to an audience. Can this broadcast platform be used effectively in radiology?

Media theorist Marshall McLuhan once wrote, “The medium is the message.” Now, in 2017, radiologist educators are using social media platforms to reach learners—and two authors are examining the benefits and constraints offered by media such as Facebook, Twitter and Instagram.

WASHINGTON, DC — On Nov. 8, about 150 medical societies worldwide will mark the International Day of Radiology (IDoR) and celebrate the countless lives saved by emergency radiologists.